Social Business by the Numbers

Only 12% of companies believe they use social media effectively.

Seeking the source of a specific statistic that I included in a talk? In followup to my list of websites with data relevant to social business, many people have asked for pointers to interesting data about social media, social business, and engagement. While it’s easy to think of social business as social media-like tools for use inside [...] Read more →

Baseball, Big Data, And Learnings From Advanced Analytics

JackBuck

Analyzing the massive explosion of baseball information capitalizes on a growing trend toward “big data,” the tools and processes to harness insights found in gigantic data sets. A project to uncover Twitter sentiment around the 2011 post-season play provided an example of how the sheer amount of information need not outstrip our capacity to manage or access it in useful ways. [...] Read more →